Hojas de banana

on U.S

Cluster_edited.jpg
BACKGROUND

In order to be able to influence the public policies necessary for the sustainability and competitiveness of the sector, since August 2018 the process of forming the Banana Cluster of Ecuador began with the participation of four unions: AEBE, ACORBANEC, AGROBAN and the Chamber of Agriculture of the Second Zone , represented by Klever Sigüenza; in addition to some banana companies.

 

The Cluster is currently in the methodological consolidation phase, with the advice of the Instituto Tecnológico de Monterrey.

CHALLENGES
FUSARIUM WILT TR4
  • Fusarium wilt TR4 threat already present in our neighboring country, Colombia, which implies a total evaluation of our bio-security and production processes. In short, this represents a before and after for Ecuador's banana production culture and its survival.

POLITIZATION OF THE SECTOR
  • The increasing politicization and criminalization of agricultural and livestock production in Ecuador, reflected in the excessive regulation and paperwork required to produce and market, has become a straitjacket for national production, which impacts the growth of these sectors in general and banana in particular.

  • Tax equity and labor flexibility are required, as well as an incentive strategy that stimulates the competitiveness of our production.

INCREASE OF REQUIREMENTS IN EXTERNAL MARKETS
  • The growing need for sustainability and safety policies and plans as part of the global food industry; added to the growing requirements of stable and mature markets such as the EU, USA and Japan, whose consumers require certifications of compliance with social and environmental plans in accordance with the policies imposed in their countries.

COMPETITION
  • The increasing competition from other producing countries, which due to our limitations, have displaced us from markets such as the USA. and Japan, and decreased our participation in the European market.

  • An aggressive foreign trade state policy is required in the negotiation of trade agreements to improve our position in markets such as China, Korea and Turkey.

PRESENTATION